Kristin Scott, Professor of Marketing

Address: Morris Hall 239
Phone: 507-389-2324
Email: kristin.scott@mnsu.edu

Schedule an appointment with Dr. Scott

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Teaching

  • Principles of Marketing (MRKT 210)
  • Integrated Business Experience Professor
  • Consumer Behavior (MRKT 316)
  • Integrated Marketing Communications (MRKT 318)

Professional Excellence

  • Ph.D. (Marketing), Oklahoma State University
  • Bachelor of Business Administration, Oklahoma State University
  • 2016 Minnesota State University Global Citizen Award
  • 2016 Minnesota State University Woman of Courage and Vision
  • 2015 Minnesota State University Faculty Research Grant 2015
  • 2013 Transformative Consumer Research Grant

Research

  • Scott, Kristin, Gloria Meng, and Ann Kuzma (2024), “The White Picket Fence: How Millennials and Baby Boomers View the American Dream,” accepted at Young Consumers, ahead of print, https://doi.org/10.1108/YC-10-2023-1886
    • Cited in the NYTimes: Kodé, A., (2024). The American Dream Without a House? Believe It. New York Times (Online).
  • Koppenhafer, Leslie, Kristin Scott, Todd Weaver, and Mark Mulder (2023), “The Service Empowerment Model: A Collaborative Approach to Reducing Vulnerability,” Journal of Services Marketing, 37 (7), 911-926.
  • Scott, Kristin A. and Elizabeth J. Sandell (2023), “Increasing Intercultural Competency in Study Abroad Marketing Classes: Implementing the Intercultural Development Inventory,” Marketing Education Review, 33 (1), 86-96. DOI: 10.1080/10528008.2022.2126724.
  • Weaver, Todd, Mark Mulder, Leslie Koppenhafer, Kristin Scott, and Richie L. Liu (2019), “Diving In Together or Toes in the Water: The Interplay of Community and Nonprofit Engagement in Poverty Alleviation,” Journal of Business Research, 100, 431-440.
  • Kristin A. Scott and S. Todd Weaver (2018), “The Intersection of Sustainable and Anti-Consumption: Repurposing to Extend Product Lifespans,” Journal of Public Policy & Marketing, 37 (2), 291-306.
  • Ozanne, Lucie, Marcus Phipps, Todd Weaver, Michal Carrigton, Michael Luchs, Jesse Catlin, Shipra Gupta, Nicholas Santo, Kristin Scott, and Jerome Williams (2016), “Managing the Tensions at the Intersection of the Triple Bottom Line: A Paradox Theory Approach to Sustainability Management,” Journal of Public Policy & Marketing, 35 (2), 249-261.
  • Scott, Kristin A. and Margaret A. White (2016), “Mere Exposure as a Signal: Company Objectives and Propositions,” Journal of Marketing Theory and Practice, 24 (4), 411-421.
  • Scott, Kristin A., Marlys J. Mason, and James D. Mason (2015), “I’m Not a Smoker: Constructing Protected Prototypes for Risk Behavior,” Journal of Business Research, 68, 2198-2206.
  • Scott, Kristin A. and S. Todd Weaver (2016), “Appropriative Co-creation: Human and Material Agency in the Creation of Value,” Society for Consumer Research (Division 23) in the American Psychological Association Convention, Denver, CO.
  • Scott, Kristin A. and S. Todd Weaver (2014), “To Repair or Not to Repair: What Is the Motivation?” Journal of Research for Consumers, 26, 1-31.
  • Scott, Kristin, Diane M. Martin, and John W. Schouten (2014), “Marketing and the New Materialism,” Journal of Macromarketing, 34(3), 282-290.

Commitment to Student Success

  • Undergraduate Research Symposium, Faculty Advisor

Service and Outreach

  • Director of the United Prairie Bank Integrated Business Experience

Areas of Expertise

  • My research interests center on increasing consumer well-being through health initiatives, encouraging environmental sustainability, and poverty alleviation.

Awards

  • Minnesota State University College of Business Faculty Research Award ($5,000) 2022
  • Minnesota State University Faculty Fellow, The Socially Just Classroom: Teaching for Equity 2030, 2020-2021
  • ACR Transformative Consumer Research Grant ($2,840) 2018
  • Delta Sigma Pi Most Creative Professor 2015, 2017, 2018
  • Minnesota State University Woman of Courage and Vision 2016, 2018
  • Minnesota State University Global Citizen Award 2016
  • Minnesota State University Faculty Research Grant ($5,000) 2015
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