Chandrasekhar (Chandu) Valluri

Teaching

• Principles of Marketing (MRKT 210)
• Professional Selling (MRKT 312)
• Integrated Marketing Communications (MRKT 318)
• Marketing Research (MRKT 324)
• Advanced Selling (MRKT 424)

Professional Excellence

• Doctor of Business Administration, Marketing Analytics, Creighton University, Omaha, NE
• Management Development Program, Harvard Graduate School of Education, Cambridge, MA 
• Master of Arts, International Business, Saint Mary’s University of Minnesota, Winona, MN
• Bachelor of Science, Pure Mathematics, University of Western Ontario, London, Ontario, Canada

Industry Experience

• Chief Marketing Officer, Chileda Institute Inc. 
• Co-Founder, Infuzn Foods LLC 
• Strategic Advisor, Higher Dimension Materials (HDM), SuperFabric Inc. Oakdale, MN 
• Marketing Consultant, NimbeLink LLC, Plymouth, MN 

Research and Publications

Chandu's research specialization is in predictive churn modeling, marketing analytics, marketing strategy, marketing research, sales, AI and entrepreneurship. 

• Valluri, C., Patil, V. and Santos, N. (2025). “Beyond the Algorithm” Journal of Jesuit Business Education (JJBE), Volume 18(1), 132 
• Valluri, C., Chittipeddi, K & Cortez, D. (2022) “Ushering a New Age of Rapid Innovation” Academy of Business Research Journal, Volume 1.
• Valluri, C., Patil, V. & Raju, S. (2022)“ A Conceptual Review of Churn in Business” Journal of Management and Marketing Research, Volume 26, 1-23
• Valluri, C., Raju, S., & Patil, V. H. (2021). Customer determinants of used auto loan churn: Comparing predictive performance using machine learning techniques. Journal of Marketing Analytics, 1-18.

Areas of Expertise

• Marketing Analytics
• Predictive Analytics
• Churn Modeling
• Sales
• Marketing Research
• Datamining 
• Digital Marketing

Awards

• $3,000 Faculty Research Grant Award (FRG) for research on AI Matters in India. Collaborative Study with the Center for Indian and Global Business, Cambridge University, U.K. Awarded by Minnesota State, Mankato. 2024.
• $3,000 Faculty Improvement Grant (FIG) for Professional Development, Harvard University. Awarded by Minnesota State, Mankato. 2024.
• Semi-Finalist, Red Wing Ignite Entrepreneurial Pitch Competition. 2024.