Yvonne Cariveau, Director of Center for Innovation & Entrepreneurship | College of Business
Entrepreneurship (MGMT 443)
Ph.D. (Marketing), University of Minnesota
Master of Business Administration (Marketing), Minnesota State University, Mankato
Bachelor of Science, Minnesota State University, Mankato
My research interests include business pitching, Entrepreneurship, Family businesses, Digital marketing and website/internet business management in general.
I am working on a literature review with Cheryl Trahms and Brandon McCasland. We are comparing speech communication literature on persuasive speaking in general with business management literature on business pitching to determine what similarities and differences exist. Goal is to publish it in the Journal of Management. Submitting next summer for pub in 2019.
COMMITMENT TO STUDENT SUCCESS
Entrepreneurship Cub/Enactus, Faculty Advisor
SERVICE AND OUTREACH
Women Executives in Business Board of Directors
Management Department Search Committee
YMCA Consulting Project
Jarraff Industries Strategic Management Project
Encore Consignment Marketing Project