Juan(Gloria) Meng, Ph.D.
Assistant Professor of Marketing
Contact Information
Academic Background:
Ph.D., Marketing, Southern Illinois University at Carbondale, Carbondale, IL, 2005
M.A., Business, Hitotsubashi University, Tokyo, Japan, 2000
B.A., Management, Yokohama National University, Yokohama, Japan, 1997
Courses Taught:
- Marketing Research and Analysis
- Principles of Marketing
- Promotional Strategy
Recent Intellectual Contributions:
- Elliott, K. M., Meng, J., & Hall, M. C. (in press, 2009). Technology Readiness and the Likelihood to Use Self-Service Technology: Chinese vs. American Consumers. Marketing Management Journal.
- Meng, J., Nasco, S. A. , & Clark, T. (2008). The Direct Effects Of Price Perception Constructs And Internal Reference Price On Consumers Overall Price Perception. European Journal of Management, 8 (2).
- Elliott, K. M. & Meng, J. (in press, 2008). Hotel Website Information: How Satisfied Are Customers With What Hotels Provide? Journal of Website Promotion.
- Meng, J. & Elliott, K. M. (in press, 2008). Predictors of Relationship Quality For Luxury Restaurants. Journal of Retailing and Consumer Services.